Vans Vault Launch @ SOTO

This is how a beautiful evening in Berlin-Mitte, the epicenter of streetwears finest side events during the tradeshow days, began: having some sushi and vodka at SOTO while checking out the launch of the Vans Vault Collection. Nice shop, some gardening'n'grass in the bar room and fine tunes on the sidewalk. The Filson x Vans is like waffle meets traditional, resistant outerwear. Warm colours, kinda old school lookalike...





Nike SB Demo "The Bird is the Word"

In the afternoon the Pro's of the Nike SB Team like Eric Koston, Lance Mountain, P-Rod, Omar Salzar, Daryl Angel and Cory Kennedy checked out our  relentless skate park at Bright Tradeshow. With perceived temperature of 40° C in the burning sun the incredible guys came up with some  wicked tricks and raped our obstacles in the most impressive way.





   

Green. Airy. Forvert.

There is nothing like feeling light and easy. And there is nothing like friendship business. Forvert is one of those brands which can definately call themselves experts in working with people they have a deep connection to. So that's what they also do with their booth conception: with Bleeck and Friends they found some incredibly talented dudes in questions of design. The last few booth conceptions were created in a friendship team play between them and Forvert, one was already elected for best booth last year. This year we find green balloons which were printed and fondly applicated with a heart-shaped closure by a workshop for the handicapped. Love for details. Love for green. Love for friendship. Forvert rules. 




Wemoto goes cosy and high class

These guys are always chilled. You can feel it right there when you step in the booth nr. 102 on the ground floor. Wemoto stands for creative grafics which they all design on their own. When they planned their collection SS 2011 they had the idea to come up with some cosy and high class styles and this is what they just adapted for their booth at this years Bright. You should definately have a look at their booth: a big leather sofa, a persian carpet and a stylish wooden panneling on the wall. First impressions of Bright Tradeshow in Berlin? "We are really happy and satisfied with the feedback of the visitors until now", Stefan of Wemoto says. " "Within the first two hours we had more international visitors than in Frankfurt all in all! That's perfect and so important for us!" And for us at Bright it's the best feedback to hear. Step by and say hello!






Volcom loves you

Volcom thinks different, has different politics and Volcom always does it for the kids. So, that's not new. What's new? Volcom is back at Bright and they brought some magical give-away-vibes on the ground floor of Bright Tradeshow: hot dogs and freshprinted tees for free!  "Well, we thought it is a nice idea to come up with a booth that brings fun and goodies for the visitors - so why not have a party for three days at Bright?" Arne Strate of Volcom explains.  Ahhhm, yes. We totally agree. Welcome back, dudes, happy to have you here!







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