ALLEYCAT
Ok, they did it. Our Alleycat participants have been busy running around the last two days and fulfilling crazy shit to win battles at certain booths like Relentless, DVS, 24/7, Element, Nike SB, ROUGH, Alien Workshop, Urban, Volcom, Cleptomanicx, Etnies and Gravis. The Grand Prize was a one of a kind BRIGHT Denim Jacket loaded with 500€ in cash. And the man of all men is Rene Düringer: with 16 points from 10 stations he is our official Alleycat winner! YAY, Congrats!MEET THE BEAVER | Iriedaily showreel
As promised, here's the complete result of Iriedaily's showreel FW 2011/12! Check the last part filmed at BRIGHT XII and share a real Berlin emotion - luv it, guys!Cheeseburgers, Chips & Champagne | BRIGHT Dinner
Friday night & BRIGHT?! Our lovely trade show family knows exactly what this means...Time for BRIGHT Dinner! Having all exhibitors and friends together at BRIGHT BAR, enjoying great food surrounded by relaxing atmosphere. Smooth string-sounds, candle light combined with burgers and Pommery as much as you can take. Plus: crazy karaoke-styles Honestly - that was a f***ing blast! There's no need for too much words, just scroll down and you'll get it. Thanks to Mr. Martini and Mr. Aslim aka the Aslinis aka the bests host you can think of for a wonderful night.Exclusive video preview: Iriedaily feat. BRIGHT
Iriedaily is coming up with an extremely cool showreel for FW 2011/12. Even if it's not finished yet filmaker Sofia Bavas of Sofire was so nice to send us an exclusive preview - and while wondering why it is still worth it showing, here's the answer: the last & third part of the unfinished film is currently filmed right now at BRIGHT! Well, that's really kind of a nice move, guys! So watch out on the BRIGHT corridors for the filming team, maybe you'll be accidently part of this great piece of work. Lights, camera - AAAACTION!Element knows better
Knock-, knock-, knocking on wood at the Element booth and stopping bye to say "Hi!"Iris of Element is the right person to chat with as she's been at BRIGHT all days, the night's out and generally coz' she's a good girl. "Unfortenately I cannot tell you how the BRIGHT is this winter." Hm. "But for a good reason: i wasn't able leave our booth for the whole two days it was so busy!" Ah. "But I saw those funny B-R-I-G-H-T letters running around. The B just sat right in front of me in the U-bahn and I also met them at Bread & Butter on Wednesday. I love the idea of guerlila marketing!" COOL!! If you're around, don't forget to check their booth, their miniramp and their "Conscious by Nature" Collection.